An illustration I did a while back based on a Nesting egg theme, highlighting several destinations of interest in Asia from Changi Airport Singapore. Done in photoshop.
This is an animated titling work for Discovery Channel’s TLC program about ” WorldRiderZ ” together with Chris Leow from Discovery Networks Asia-Pacific and a production team from Frameworks.
WorldRiderZ is a production that rides around the world to raise awareness & prevention against children Chronic Kidney Disease and organ transplant. You can read the info here and like the FB page here ( https://www.facebook.com/worldriderz )
The brief required a very child-like look and feel to the character drawings with readable titles.
This is the completed title after final compositing work by the Discovery and Framework team. Click and view on youtube.
1) I started the project by understanding the brief and looking at the footage and understanding what is required.
2) Next I whip out some sketches and propose some design ideas on how simple the characters can be. While doing so- in the back of my mind, I am always thinking about how they can be animated.
3) I started sketching with markers on paper but when I got the gist of how to make it happen- I switch to Photoshop and tune a crayon brush to get the look I want.
4) After the sketches have been approved- I do some test animation and get some feed backs. All the test animations are small b/w files I output as animated gifs.
5) Once approved- I start started to render all the animation. All final files were delivered as layered Photoshop/ PSD format.
I hope to do more animation work in future especially those with my original character designs.
Mindflyer’s Note: Editorial illustrations in Singapore is another market where young illustrators can hone their illustrating skills . Though the rates are low, the work can be interesting, challenging and easier to come by. Often the editor or creative director would have a style in mind but most are open to trying new styles or techniques. Never let the lower fees discourage you or make you put in less efffort- always do your utmost; you never know who may see it and remember it – it may lead to future better assignments.
Concept sketch and style was given by the editorial team, so I only had to do one sketch. They wanted to show Hua Wei growing like a giant beanstalk and beating the rest of the competitors. I did have a bit of freedom to deviate from the style that was given.
I usually do pretty tight sketches for editorials so the CD/editors don’t have to guess too much and not too many changes will be done after the illo is rendered. Sketches for editorial are mostly done digitally so I can edit them quickly when needed.
This was a project of cum. for Ogilvy & Mather. We were to produce the illustrations for the articles in their up and coming 11/12 issue at their DO.com webpage. The illustration for the lead article was to be 709px x 493px and it was titled, "Creative Chemistry: The Art of Collaboration". Keywords for the illustration include collaboration, creative mix, chemistry and convergence. One of the entry points into the execution was to take on the part where the article mentioned that the key reasons towards success was more than just the good mix of skills and people but also the inclusion of a strong leader with clear directions.
The idea was to have a central image that takes after the "leadership" component and to have illustrative visuals converging towards the centre. The visual elements to symbolize the chemistry and creative mix was not to take a literal standpoint but metaphors that resembles collaboration. Below is the starting sketch I did on a bus ride. I was given an apple as the central image and told to do a "tornado" that is spinning into it using my illustration style and "swirls".
Following that were versions of digital sketches with numerous revisions. Some areas of caution was to be weary of the shape of the apple turning into more of a cherry and a careful integration of the photograph into the illustration so that it does not look like it was just stuck onto the illustration. There was the option of including typography which I took out eventually to remove excessive visual factors to work with. There were also careful consideration to remove certain details and to include more "interesting" visual elements and hence the hands that resembles collaboration and teamwork. Even with the last draft, the illustration was still looking very messy with too many things everywhere.
Instructions came from the client to remove certain elements and to really simplify the whole illustration. Hence, over a good sub, the following draft was churned out where parts were carefully and instinctively removed and the rest refined further. It was with the idea of "simplifying" that the illustration finally started to work!
With the addition of a textured background and the building on and refinement of colors and strokes, the final draft was completed and sent to Ogilvy and they loved it, thankfully!
The illustration is found live on web now at http://ogilvydo.com/ Do have a read at their articles as well, rather enlightening! And for the illustration, I guess sometimes less is really more.
This is an interview with Dawn Tan ( now based in Melbourne, Australia ) by Kaiyee ( ( now based in London/UK ) organised by Fei ( now based in Lausanne, Switzerland )! All graduates from Temasek Poly too! Looking forward to more interviews like this!
As part of our “OIC share what you love” effort, we encourage illustrators / artists to share not just their own work but also conduct interviews, and introduce the work of other illustrators they admire or like!
Kaiyee’s Interview with Dawn Tan
Melbourne artist and crafter Dawn Tan is a self-confessed foodie with a penchant for all things yummy and beautifully packaged. Her work embraces her inspiration with home-cooking, packaging and grocery shopping. Some of which have been translated into large over-sized sculptures, art prints and accessories such as tea towels, aprons, and market tote bags.
In her spare time, Dawn authors a blog called Handmadelove. She also runs adult and children art workshops in a number of schools and private art studios around Melbourne.
Dawn and her work have been featured in various publications including Frankie Magazine, Uppercase Magazine, Gourmet Traveller and The Age Newspaper.
Ky: Hi Dawn! What are your favorite subjects to draw? Why? Do they represent you as a person?
D:
I LOVE drawing food! Well, I love food, I love cooking and all that comes with it. The recipes, the grocery shopping… So I think it’s only logical to combine such passion into drawing!
Ky: I know you teach alot of children art and painting, which is an awesome job, do you find teaching helpful in personal development ?
How so?
D:
I really enjoy teaching. I find it helps me to relax actually. Whenever I am tired or need a new inspiration, I find myself turning to teaching. Working with children helps me to generate lots of crazy wild ideas. I’m often inspired by them and their creativity and their willingness to make ‘crazy art’.
Ky:How is the illustration scene like in Australia? Having lived there for a few years, you must have a few opinions and how is it different from Singapore?
D:
I love it here in Melbourne, where I live. It’s vibrant and inspiring every different day. You get weather changes, nature changes happening all year round. Not so much like Singapore where it’s just summer all year round. Here you get all 4 seasons. It even snows up in the mountains!
I guess because of these differences, the culture, nature bits..somehow the style is just totally different? Not sure how to describe it. You’ve got to see it for yourself. But yup, both countries’ illustration scenes have their own goodness! I’m in love with both!
Ky: Talk about a piece of recent work you are proud of, and why?
D:
I recently did a burger and French fry illustration. It’s fairly simple, nothing too crazy but it’s been made into a melamine cup and plate! To be able to see my art on nice dinnerware makes me smile like a girl in a candy store!
Ky: Looking through your portfolio there are many drawings of food, any tips when it comes to illustrating foodstuffs?
D: Just enjoy! Take it easy and paint while you’re eating the item itself! Makes it more fun this way. Not only will you get to draw and smell it. You’ll also get to taste it! Haha!
Ky: Any good tips for new illustrators who are starting their career?
I’d say..Stick with your gut, and just go with what you like best and try to convince the client! Don’t just do souless stuff to please others. You need to love what you’re doing, in order to keep the whole illustrating thing sustainable!! No one stays long if they do what they hate all the time.
Had the privilege to work with the &Larry’s team for a new year end promo at Takashimaya’s iForum. Super fun job illustrating my imaginary super fun playground. This is a variation of my earlier work- “Children’s World” but at a more crazy level! Don’t ask me what I eat, I just DRAW !
Kaiyee Tay is a graphic design/illustration student, currently studying in London. Graduated from Temasek Polytechnic in 2007.
“Back in the day used to draw everything in pencil and colour digitally, now trying out as many mediums as possible. “I find myself asking away what it takes to be an illustrator in this world, how am i going to make ends meet someday but also how much more can be done to improve myself. Drawing is a passion, and as illustrators we are always looking for that balance of interest and commercial success. I hope more respect and recognition can be given to this humble vocation, and as a community of illustrators around the world, we should share our joy.”
OIC: Hi Kaiyee! Tell us about your background and how did you choose to study Central Saints Martin?
Kaiyee: Hi fei! I am graphic design/illustration undergrad Kaiyee Tay, formerly from Temasek Polytechnic Singapore, most friends/tutors remember me as the boy who illustrated cartoon genitals for a sex education/children’s book i made for my final year project. After spending two years in the army, i figured the only thing i would really love to do with my life is continue to draw and/or be creative and make a living from all that. I chose to study at Central Saint Martins because of it being located at the heart of london, it’s reputation of being a school for risk takers and experimentation, i knew i’d push myself in many ways in such an environment.
We encourage illustrators to connect, collaborate, share, exchange news/tips and inspire by sharing here.
Please feel free to post your new work, ideas and inspirations.
Any problems with posting or good suggestions please email us at:
info [at] oicsingapore.com
Recent Comments